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Quiet the Noise
Global Campaign
A visually arresting metaphor for what it feels like to listen to music with AirPods Pro, Quiet the Noise lifts a city and its noise into the sky.
During the 8-day shoot in Buenos Aires, the production suspended 100K+ pounds in the air, including streets of cars and an entire parade. 57M+ views on YouTube. Directed by Megaforce, VFX by Electric Theater Collective.