”Someday” for AirPods, directed by Spike Jonze, starring Pedro Pascal, is live all over the world! ”Someday” for AirPods, directed by Spike Jonze, starring Pedro Pascal, is live all over the world!
Annie is an Emmy Award-winning creative leader for the world’s most iconic brands.
Her creative work across campaigns, branding, film and TV, fueled by passionate design expertise, has won over 100 industry awards.
Experience: Creative Director for Apple / TBWA/Media Arts Lab
Creative Director, Brand / VICE Media
Her creative work across campaigns, branding, film and TV, fueled by passionate design expertise, has won over 100 industry awards.
Experience: Creative Director for Apple / TBWA/Media Arts Lab
Creative Director, Brand / VICE Media
APPLE AIRPODS
Someday, by Spike Jonze, starring Pedro Pascal
︎ Creative Director
This campaign and longform film about the tranformative power of music garnered over 550M views, resonating with people around the world.
Watch the Film and Behind the Scenes.
2x 2025 Cannes Lions Awards
3x 2025 D&AD Awards
Someday, by Spike Jonze, starring Pedro Pascal
︎ Creative Director
This campaign and longform film about the tranformative power of music garnered over 550M views, resonating with people around the world.
Watch the Film and Behind the Scenes.
2x 2025 Cannes Lions Awards
3x 2025 D&AD Awards
APPLE AIRPODS PRO
︎ Creative Director
2023 Emmy Award Nomination | Outstanding Commercial
A visually arresting metaphor for what it feels like to listen to music with AirPods Pro, Quiet the Noise lifted a city and its noise into the sky.
During the 8-day shoot in Buenos Aires, the production suspended 100K+ pounds in the air, including streets of cars and an entire parade. 57M+ views on YouTube. Directed by Megaforce, VFX by Electric Theater Collective.
4x Cannes Lion Awards
3x D&AD Awards
4x One Club Awards
3x Art Directors Club Awards
Quiet the Noise Global Campaign
︎ Creative Director
2023 Emmy Award Nomination | Outstanding Commercial
A visually arresting metaphor for what it feels like to listen to music with AirPods Pro, Quiet the Noise lifted a city and its noise into the sky.
During the 8-day shoot in Buenos Aires, the production suspended 100K+ pounds in the air, including streets of cars and an entire parade. 57M+ views on YouTube. Directed by Megaforce, VFX by Electric Theater Collective.
4x Cannes Lion Awards
3x D&AD Awards
4x One Club Awards
3x Art Directors Club Awards